Macy’s Launches “Come Together” Event to Raise Money for Nation’s Food Banks

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September 13th, Macy’s will launch “Come Together,” an innovative community-centered campaign, to raise 10 million meals for Feeding America and its network of food banks.

The campaign rallies the public to host special dinner parties in their homes and ask their guests to pledge a donation to Feeding America in lieu of bringing a host gift. Macy’s will match donations dollar for dollar until the goal of 10 million meals is reached.

There are three ways to give.

HOST: Macy’s customers can host a dinner party and donate the money raised online on the Come Together website at www.macys.com/cometogether.  This website serves as a one-stop party planning destination featuring recipes, dinner party fashions, evites, themes, recommended playlists and other special content to create the perfect gathering.

GIVE: Customers can also give $1 at the register at all Macy’s stores.  Every $1 donated equals 7 meals.

SHOP: Customers can also Shop for a Cause on October 17 in Macy’s stores and on www.macys.com.

To support the effort, Macy’s will launch an awareness campaign that includes a new star-studded TV commercial, dinner parties hosted by world-renowned chefs from Macy’s Culinary Council at select stores, fashion nights and more.  To celebrate and kick-off this important effort, Macy’s will host the “World’s Largest Dinner Party” with a first course served at all Macy’s stores on Tuesday, September 15 at 6 p.m. local time.

To learn about Come Together events in your area click here.

To make a donation to Feeding America that will be matched by Macy’s click here.