Community Food Bank Urges Support of the “Pound for Pound Challenge” in Southern Arizona

The Community Food Bank is urging Southern Arizona residents to join the “Pound for Pound Challenge” to lose weight and help end hunger in our communities.

NBC’s “The Biggest Loser: Couples,” General Mills, Subway and Feeding America are partnering for the “Pound for Pound Challenge” to encourage Americans across the country to lose weight nationally and provide hunger relief locally.  For every pound Americans pledge to lose, a donation of 11 cents, equivalent to one pound of groceries, will be donated to Feeding America up to 9.4 million pounds of groceries.

The need is still great.  Recent U.S. Government data shows that over 23.4% of Tucsonans live below the Federal poverty level and lack consistent access to adequate amounts of nutritious food.

“This year’s Pound for Pound Challenge is a great way to give and get,” said Bill Carnegie, Community Food Bank President/CEO.  “Give away those excess pounds and help the Community Food Bank receive much needed donations.”

To join the “Challenge” people may visit www.pfpchallenge.com to enter their weight loss goals.  New this year, participants can enter by pledging to maintain their current weight.

The new season of “The Biggest Loser: Couples” can be seen on Tuesdays at 8:00 PM on NBC (locally on KVOA-TV, Channel 4).